First day for IFA 2023, the consumer electronics and home appliances exhibition, that stars today in Berlin and will last on September 5th. Olivier Merlin, managing director of the event expressed his satisfaction for the new edition. «IFA for 2023 is completely sold out – he said -. It’s now 130,000 square meters, and every square centimeter of the Messe Berlin will be used».
Merlin confirmed the participation of 2.059 exhibitors from 44 countries. Additionally, he is projecting 180,000 visitors from 144 countries.
«The show will be fully packed – Merlin added -. That means we will see a lot of exciting innovations from the most significant industry players on the planet, such as Samsung, LG, Honor, Hisense, Sony, Siemens, Bosch, Vestel, Miele and many more. Honor and Hisense will deliver this year’s keynotes, and we expect Honor to unveil its latest foldable phone technology on Sep 1 at 10 a.m. local time, during the “Unfold Tomorrow” keynote».
