“The Blue Wave” initiative by GE Appliances


GE Appliances, a Haier company, (GEA) launched a yearlong volunteer commitment with hundreds of employees completing 11 projects in Louisville, and other plant communities, activities in 17 states and coordinated efforts in India and South Korea. The projects help support public schools, nonprofits and neighborhoods across the country and around the world.

Called “The Blue Wave” initiative, GE Appliances employees have committed to completing 20,000 hours of volunteering over the next calendar year in the neighborhoods where they live and work on activities that help strengthen the communities and advance equity and inclusion.

«We invent, design and build the world’s best appliances, and we believe in building stronger communities – said Kevin Nolan, president & CEO of GE Appliances. – It’s who we are as a company and it’s what we call the GEA Way. We come together to make good things for life, to create possibilities and to always find a better way. These are the commitments we make within the walls of GEA and to the communities we serve. The Blue Wave is our commitment to helping build stronger, more equitable and more resilient communities across the country and around the world».